Learn about the integral relationship between blockchain technology and cryptocurrencies. This blog provides an...

Discover how Alkimi revolutionizes programmatic advertising with blockchain technology. Learn about key industry...

Discover the transformative power of programmatic media planning and buying in digital advertising. Leverage data and...

Explore key insights from Cannes Lions 2024: The shift to supply chain transparency and sustainability in programmatic...

Discover how video game advertising is transforming digital marketing. New study reveals increased budgets, improved...

Explore how AI is revolutionising sustainable advertising. Learn about optimised resource allocation, reduced waste,...

Discover key CTV trends identified by Samsung Ads, including the role of broadcasters, interactive ads, and AI-driven...

Discover how Supply Path Optimization (SPO) and log-level analysis enhance programmatic advertising. Alkimi’s Ad...

Alkimi partners with Renovi to bring blockchain-based programmatic advertising to in-game ads, enhancing ad efficiency...

Introducing Alkimi Labs V2: A pioneering decentralised ad platform on blockchain, ensuring transparency. Tokenise ad...

Discover the significance of the newly approved Ethereum ETF and its potential impact on the crypto industry and global...

Alkimi Exchange at ExchangeWire's ATS London 2022. CEO Ben Putley on "Decentralisation for Effective Advertising" & Web3...

Explore the heated debate around Google's Privacy Sandbox and phasing out third-party cookies. Learn about the...

Debunking common myths about cryptocurrency's environmental impact. Learn about crypto's renewable energy adoption,...

Learn about the growing threat of Made for Advertising (MFA) websites that prioritise ad revenue over user experience,...

Explore what gives cryptocurrency real value, beyond its digital nature. Understand the key elements of utility, trust,...

Alkimi Exchange launches community governance, allowing $ADS token holders to have a voice in key decisions. Learn how...

Explore how NFT projects like Bored Ape Yacht Club and CryptoPunks leverage ownership, community, and exclusivity to...

Discover why major brands like Nike, Starbucks, and Gucci are embracing NFTs for brand awareness, revenue generation,...

Explore the underrated potential of NFTs (non-fungible tokens) that goes far beyond digital art and collectibles....

Discover the origins and true meaning of cryptocurrency in simple terms. Learn how cryptography enabled secure...

Alkimi Exchange launches live ad exchange, serving ads on Alkimi Labs. Enables ad auctions, validation on Ads Ledger,...

Understand blockchain technology with this beginner's guide. Learn what a blockchain is, how blocks and transactions...

Alkimi Exchange launches 'Ads on Labs', integrating with publishers, IAB's TCF compliance, real-time bidding, ad...

Alkimi Exchange's 'AlEx Into The Metaverse': a NFT arcade game lets users pilot custom avatars, compete for high scores,...

Metaverse rebrand blends data, ads, eCommerce & gaming. Web3 shift shows centralisation vs decentralisation, driven by...

Alkimi Exchange announces the launch of a unique NFT Collection 'AlEx The Alkimist', offering utility and rewards for...

From early print ads to today's digital marketing, advertising has constantly evolved. This blog charts the...

Discover how blockchain, the technology behind Bitcoin, is transforming industries from finance to healthcare with...

Learn the essential technical foundations of revolutionary blockchain technology including distributed ledgers...

Mark Pearce explores tensions between crypto industry and regulators like the SEC. Mark examines SEC's mandate, crypto...

This article explores the critical role web3 communities play for companies leveraging blockchain's decentralisation –...

Discover what programmatic advertising is, how it automates digital display advertising, and the impact it's had on...

Analysing the evolution of digital advertising from the first banner ads in the 90s to today's data-driven,...